Market Share by Top Websites

1 Taboola is leading in The Entire Web.

2 Sharethrough is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Taboola has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Adult, Community & Society and 12 other categories.

2 Sharethrough is leading in Arts & Entertainment, Games, Science & Education, Food & Drink and 4 other categories.


1 Sharethrough is leading in most countries, including United States, Taiwan, United Kingdom, India and 89 other countries.

2 Taboola is leading in France, Italy, Russia, Spain and 67 other countries.