1
Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Shop2market is clearly lagging behind, losing to Viacom Targeting in all segments.
1
Shop2market has better usage coverage in more websites categories. Including E-commerce & Shopping, Lifestyle, Computers Electronics & Technology, Health and 4 other categories.
2
Viacom Targeting is leading in Arts & Entertainment, Games, Science & Education, News & Media and one other category.
1
Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 35 other countries.
2
Shop2market is leading in Netherlands, Belgium, Poland, Austria and 2 other countries.