Market Share by Top Websites

1 WhosOn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Shop2market is clearly lagging behind, losing to WhosOn in all segments.

Websites Categories

1 WhosOn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Internet & Telecom and 121 other categories.

2 Shop2market is leading in Clothing, Home & Garden, Gardening, Fashion & Modeling and 8 other categories.


1 WhosOn is leading in most countries, including United Kingdom, United States, Germany, Canada and 63 other countries.

2 Shop2market is leading in Netherlands, Belgium, France, Austria and 6 other countries.