Market Share by Top Websites

1 Specific Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Shopzilla is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Arts & Entertainment and 88 other categories.

2 Shopzilla is leading in Consumer Electronics, Pets & Animals, Cooking & Recipes, Games and 19 other categories.


1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 50 other countries.

2 Shopzilla is leading in Czech Republic, Ghana, Hungary, Kenya and 6 other countries.