Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Shopzilla is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Travel and 149 other categories.

2 Shopzilla is leading in Shopping, Clothing, Consumer Electronics, Beauty & Fitness and 21 other categories.


1 Turn is leading in most countries, including United States, United Kingdom, Japan, Italy and 99 other countries.

2 Shopzilla is leading in Iran and Gibraltar.