Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 95 other categories.

2 Six Apart Advertising is leading in Arts & Entertainment, News & Media, Humor, Technology News and 23 other categories.

Geography

1 Silverpop is leading in most countries, including United States, United Kingdom, Canada, Australia and 35 other countries.

2 Six Apart Advertising is leading in Ukraine, Viet Nam, Pakistan, Barbados and 2 other countries.