In terms of market share, Simple AdServer is clearly lagging behind, losing to Social Dot Com in all segments.
Social Dot Com has better usage coverage in more websites categories. Including Business & Industry, Health, Food & Drink, Finance and 19 other categories.
Simple AdServer is leading in Adult, Autos & Vehicles, Motorsports, Computer & Electronics and 2 other categories.
Social Dot Com is leading in most countries, including United States, Sweden, Spain, Belgium and 3 other countries.
Simple AdServer is leading in Canada.