In terms of market share, Simple AdServer is clearly lagging behind, losing to Spark Studios in all segments.
Spark Studios has better usage coverage in more websites categories. Including Arts & Entertainment, Computer & Electronics, Internet & Telecom, Video Games and 17 other categories.
Simple AdServer is leading in Sports, Autos & Vehicles and Motorsports.
Spark Studios is leading in most countries, including United States, Brazil, Portugal and France.
Simple AdServer is leading in Hungary.