Market Share by Top Websites

2 In terms of market share, Simple AdServer is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Simple AdServer has better usage coverage in more websites categories. Including Computer & Electronics, Web Hosting, Internet & Telecom, Software and 6 other categories.

2 Unicast is leading in People & Society, News & Media, Arts & Entertainment and Performing Arts.

Geography

1 Unicast is leading in most countries, including United States.

2 Unicast is leading in United States.