Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Simpli.fi is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Autos & Vehicles, News & Media, Car Buying, Travel and 109 other categories.

2 Simpli.fi is leading in Business & Industry, Arts & Entertainment, People & Society, Shopping and 100 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Netherlands, Germany, United Kingdom and 95 other countries.

2 Simpli.fi is leading in France, Brazil, Indonesia, New Zealand and 69 other countries.