Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Simpli.fi is still behind TradeDesk in all market share segments.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 137 other categories.

2 TradeDesk is leading in News & Media, Autos & Vehicles, Car Buying, Travel and 71 other categories.

Geography

1 Simpli.fi is leading in most countries, including France, India, Indonesia, Malaysia and 78 other countries.

2 TradeDesk is leading in United States, Australia, United Kingdom, Germany and 76 other countries.