Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Simply is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 90 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Sports, Tourism and 57 other categories.

Geography

1 Simply is leading in most countries, including Italy, Spain, Germany, France and 32 other countries.

2 TripleLift is leading in United States, United Kingdom, Canada, Australia and 22 other countries.