Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Simply is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Sports, Shopping and 83 other categories.

2 Simply is leading in People & Society, Arts & Entertainment, Business & Industry, News & Media and 73 other categories.

Geography

1 Simply is leading in most countries, including Italy, United Kingdom, Spain, Australia and 65 other countries.

2 TripleLift is leading in United States, Canada, Colombia, China and 25 other countries.