Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Simply is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 148 other categories.

2 Simply is leading in Marketing & Advertising, Classifieds, Fantasy Sports, Web Design and 19 other categories.


1 YuMe is leading in most countries, including France, United States, Spain, United Kingdom and 124 other countries.

2 Simply is leading in Italy, Slovenia, Kazakhstan, Lebanon and 3 other countries.