Market Share by Top Websites

1 Total Media is leading in Top 10K Sites.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Humor and 42 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Business & Industry, Gay, Lesbian, & Bisexual and 25 other categories.


1 Six Apart Advertising is leading in most countries, including United States, Germany, India, United Kingdom and 9 other countries.

2 Total Media is leading in Israel, France, Sri Lanka, Slovenia and 4 other countries.