Market Share by Top Websites

1 Total Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Humor and 48 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Business & Industry, Gay, Lesbian, & Bisexual and 22 other categories.

Geography

1 Total Media is leading in most countries, including Israel, United Kingdom, Canada, France and 24 other countries.

2 Six Apart Advertising is leading in United States, India, Argentina, New Zealand and 16 other countries.