Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites and The Entire Web.

2 SwitchAds is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, Sports and 74 other categories.

2 SmartContext is leading in People & Society, Food & Drink, Cooking & Recipes, Video Games and 14 other categories.

Geography

1 SwitchAds is leading in most countries, including Bulgaria, United Kingdom, United States, Germany and 59 other countries.

2 SmartContext is leading in Poland, Russia, Ukraine, Portugal and one other country.