Market Share by Top Websites

1 Targetix is leading in Top 100K Sites.

2 In terms of market share, SmartContext is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, Finance and 7 other categories.

2 Targetix is leading in Vehicles, Sports, Science & Education, Hobbies & Leisure and 4 other categories.

Geography

1 Targetix is leading in most countries, including Russia, Belarus, Georgia, Israel and 2 other countries.

2 SmartContext is leading in Poland, Austria, Germany and Pakistan.