Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 61 other categories.

2 Targetix is leading in Autos & Vehicles, Automotive Industry, Marketing & Advertising, Real Estate and 13 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Germany, Netherlands and 19 other countries.

2 Targetix is leading in Russia, Ukraine, Czech Republic, Georgia and 4 other countries.