SmartContext is leading in Top 100K Sites and Top 1M Sites.
SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 48 other categories.
WebTrends Ads is leading in Computer Hardware, Transportation & Logistics, Industrial Goods & Services, Motorcycles and 2 other categories.
SmartContext is leading in most countries, including Poland, United Kingdom, India, Ukraine and 13 other countries.
WebTrends Ads is leading in Japan, Canada, Switzerland, Saudi Arabia and 6 other countries.