SmartContext is leading in Top 100K Sites and Top 1M Sites.
SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 45 other categories.
zapunited is leading in Adult, Technology News, Car Buying, Beauty & Fitness and 3 other categories.
SmartContext is leading in most countries, including Poland, United Kingdom, United States, Ukraine and 12 other countries.
zapunited is leading in Australia, Canada, France, Indonesia and 8 other countries.