Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Music & Audio, Business & Industry and 44 other categories.

2 zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 37 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, Germany, United Kingdom, Russia and 13 other countries.

2 zapunited is leading in India, United States, Brazil, Portugal and 12 other countries.