Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Snoobi is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Computers Electronics & Technology and 11 other categories.

2 Snoobi is leading in E-commerce & Shopping, Heavy Industry & Engineering, Vehicles, Travel & Tourism and 5 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 46 other countries.

2 Snoobi is leading in Finland, Sweden, Netherlands, Estonia and 11 other countries.