Market Share by Top Websites

1 Unica is leading in Top 10K Sites and The Entire Web.

2 Sophus3 is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Car Buying, Health, Finance and 129 other categories.

2 Sophus3 is leading in Autos & Vehicles, Automotive Industry, Makes & Models, Automotive News and 7 other categories.

Geography

1 Unica is leading in most countries, including United States, Germany, Canada, Japan and 70 other countries.

2 Sophus3 is leading in United Kingdom, Italy, Netherlands, Poland and 20 other countries.