Market Share by Top Websites

1 SOTE is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Valmiskauppa is clearly lagging behind, losing to SOTE in all segments.

Websites Categories

1 SOTE has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Consumer Electronics and 95 other categories.

2 Valmiskauppa is leading in Automotive Industry, Running, Equestrian, General Merchandise and 6 other categories.


1 SOTE is leading in most countries, including Poland, Germany, United States, United Kingdom and 29 other countries.

2 Valmiskauppa is leading in Finland, Sweden, Denmark, Lithuania and one other country.