In terms of market share, Spark Studios is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, People & Society, Computer & Electronics, Shopping and 17 other categories.
Spark Studios is leading in Games, Video Games, Energy, Career & Education and 12 other categories.
WebTrends Ads is leading in most countries, including United States, Indonesia, Australia, India and 27 other countries.
Spark Studios is leading in Timor-leste, Saint Helena and Brazil.