In terms of market share, Spark Studios is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Computer & Electronics and 22 other categories.
Spark Studios is leading in Arts & Entertainment, Lottery, Gambling, Graphics & Multimedia Tools and 15 other categories.
WebTrends Ads is leading in most countries, including United States, Canada, China, Costa Rica and 18 other countries.
Spark Studios is leading in France, Russia, Japan and Colombia.