In terms of market share, Spark Studios is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, People & Society, Shopping and 17 other categories.
Spark Studios is leading in Video Games, Games, Lottery, Gambling and 12 other categories.
WebTrends Ads is leading in most countries, including United States, Indonesia, Costa Rica, Australia and 10 other countries.
Spark Studios is leading in Mexico and France.