In terms of market share, Spark Studios is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Marketing & Advertising, News & Media and 10 other categories.
Spark Studios is leading in Arts & Entertainment, Basketball, Sports, Animation & Comics and 4 other categories.
WebTrends Ads is leading in most countries, including United States, Indonesia, India, Germany and 7 other countries.
Spark Studios is leading in Russia, France and Mexico.