Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Specific Media is still behind TripleLift in all market share segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 104 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Beauty & Fitness, Home & Garden and 36 other categories.


1 Specific Media is leading in most countries, including United Kingdom, Denmark, France, Spain and 48 other countries.

2 TripleLift is leading in United States, Canada, Australia, Venezuela and 9 other countries.