Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Specific Media is still behind TripleLift in all market share segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 81 other categories.

2 Specific Media is leading in People & Society, Business & Industry, Internet & Telecom, Computer & Electronics and 68 other categories.


1 Specific Media is leading in most countries, including Great Britain, Denmark, Spain, India and 69 other countries.

2 TripleLift is leading in United States, Canada, Australia, Colombia and 24 other countries.