Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 117 other categories.

2 Specific Media is leading in Shopping, Computer & Electronics, Software, Car Buying and 48 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Italy, Spain and 74 other countries.

2 Specific Media is leading in United Kingdom, Denmark, Norway, India and 29 other countries.