Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, News & Media, Religion & Spirituality, Shopping and 76 other categories.

2 is leading in Arts & Entertainment, Games, Video Games, Internet & Telecom and 61 other categories.


1 SpecificClick is leading in most countries, including United States, United Kingdom, France, Norway and 35 other countries.

2 is leading in Germany, Austria, Switzerland, Turkey and 23 other countries.