Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 88 other categories.

2 SpecificClick is leading in People & Society, Religion & Spirituality, Autos & Vehicles, Computer & Electronics and 62 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, Australia and 29 other countries.

2 SpecificClick is leading in France, Brazil, Norway, Denmark and 23 other countries.