SpecificClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Religion & Spirituality and 103 other categories.
YuMe is leading in Music & Audio, TV & Video, Photography, Humor and 21 other categories.
SpecificClick is leading in most countries, including United States, United Kingdom, France, Norway and 36 other countries.
YuMe is leading in Spain, Sweden, Argentina, Viet Nam and 21 other countries.