1
Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Spectate is clearly lagging behind, losing to Viacom Targeting in all segments.
1
Spectate has better usage coverage in more websites categories. Including Science & Education, Health, Law & Government, Computers Electronics & Technology and 6 other categories.
2
Viacom Targeting is leading in Arts & Entertainment, Games, Lifestyle, News & Media and 2 other categories.
1
Viacom Targeting is leading in most countries, including Italy, France, Brazil, Czech Republic and 38 other countries.
2
Spectate is leading in United States, Canada, Ukraine, Bangladesh and 3 other countries.