Market Share by Top Websites

2 Spectate is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 43 other categories.

2 Spectate is leading in Career & Education, Universities & Colleges, Health, Internet & Telecom and 21 other categories.


1 Spectate is leading in most countries, including United States, Canada, Austria, China and 16 other countries.

2 WordStream is leading in Netherlands, Great Britain, Switzerland, Belgium and 9 other countries.