Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpotX is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Sports and 60 other categories.

2 SpotX is leading in Autos & Vehicles, Car Buying, Games, Finance and 45 other categories.

Geography

1 SpotX is leading in most countries, including United States, Germany, United Kingdom, Russia and 39 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Norway, Spain and 15 other countries.