Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sproutable is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 202 other categories.

2 Sproutable is leading in Nursery & Playroom, Vegetarian & Vegan and Dictionaries & Encyclopedias.


1 TradeDesk is leading in most countries, including United States, Canada, United Kingdom, Australia and 102 other countries.

2 Sproutable is leading in Pakistan, Cambodia, Cayman Islands, Mongolia and 2 other countries.