StackAdapt is leading in Top 100K Sites.
StackAdapt has better usage coverage in more websites categories. Including Health, Business & Industry, Arts & Entertainment, Shopping and 19 other categories.
Unicast is leading in People & Society, News & Media and Performing Arts.
StackAdapt is leading in most countries, including France, United States, Canada, Russia and 7 other countries.
Unicast hasn't got a lead over StackAdapt in any country.