In terms of market share, StackAdapt is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, People & Society, Computer & Electronics, Shopping and 17 other categories.
StackAdapt is leading in Health, Clothing, Autos & Vehicles, Career & Education and 11 other categories.
WebTrends Ads is leading in most countries, including United States, Japan, Indonesia, Australia and 15 other countries.
StackAdapt is leading in Canada, France, Brazil, Czech Republic and 3 other countries.