Market Share by Top Websites

1 Stat24 is leading in Top 1M Sites and The Entire Web.

2 Unica is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Stat24 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 202 other categories.

2 Unica is leading in Car Buying, Conditions & Diseases, Casinos, Pharmacy and 6 other categories.


1 Unica is leading in most countries, including United States, Canada, Japan, Italy and 56 other countries.

2 Stat24 is leading in Poland, Ukraine, Russia, Belarus and 51 other countries.