In terms of market share, SUP media is clearly lagging behind, losing to Vertical Leap in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, People & Society, Arts & Entertainment, Internet & Telecom and 19 other categories.
Vertical Leap hasn't got a lead over SUP media in any websites category.
SUP media is leading in most countries, including Russia, Germany, Ukraine, Belarus and 2 other countries.
Vertical Leap is leading in United Kingdom.