In terms of market share, SUP media is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 54 other categories.
SUP media is leading in Arts & Entertainment, Religion & Spirituality, Sports, TV & Video and 7 other categories.
WordStream is leading in most countries, including United States, United Kingdom, South Africa, Mexico and 11 other countries.
SUP media is leading in Russia, Switzerland and Sierra Leone.