In terms of market share, SUP media is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 53 other categories.
SUP media is leading in Arts & Entertainment, Religion & Spirituality, TV & Video, Music & Audio and 7 other categories.
WordStream is leading in most countries, including United States, South Africa, Canada, United Kingdom and 9 other countries.
SUP media is leading in Russia, Ukraine, Japan, Azerbaijan and 5 other countries.