In terms of market share, SUP media is clearly lagging behind, losing to XA.net in all segments.
XA.net has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Food & Drink, Cooking & Recipes and 50 other categories.
SUP media is leading in Travel, Sports, Tourism, Accommodation & Hotels and 6 other categories.
XA.net is leading in most countries, including United States, India, Malaysia, United Kingdom and 9 other countries.
SUP media is leading in Russia and Ukraine.