2
In terms of market share, SwitchAds is clearly lagging behind, losing to Total Media in all segments.
1
SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Finance, Health and 5 other categories.
2
Total Media is leading in Food & Drink, News & Media, Pets & Animals and Science & Education.
1
SwitchAds is leading in most countries, including United Kingdom, United States, Germany, Argentina and 4 other countries.
2
Total Media is leading in Israel, France, Hungary and India.