Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SwitchAds is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Travel and 179 other categories.

2 SwitchAds is leading in Chats & Forums, Soccer, Cycling & Biking, Physics and 3 other categories.


1 Turn is leading in most countries, including United States, United Kingdom, Italy, Japan and 97 other countries.

2 SwitchAds is leading in Bulgaria, Romania, Nigeria, Togo and 7 other countries.