Market Share by Top Websites

1 Tableau is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TurnTo is clearly lagging behind, losing to Tableau in all segments.

Websites Categories

1 Tableau has better usage coverage in more websites categories. Including News & Media, Business & Industry, Arts & Entertainment, People & Society and 69 other categories.

2 TurnTo is leading in Shopping, Home & Garden, Clothing, Beauty & Fitness and 19 other categories.

Geography

1 Tableau is leading in most countries, including India, Spain, United Kingdom, Canada and 51 other countries.

2 TurnTo is leading in United States, Iran and Honduras.