1
Varick Media Management is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, TapInfluence is clearly lagging behind, losing to Varick Media Management in all segments.
1
TapInfluence has better usage coverage in more websites categories. Including Food & Drink, Hobbies & Leisure, Community & Society, Business & Consumer Services and 5 other categories.
2
Varick Media Management is leading in Sports, Computers Electronics & Technology, Lifestyle, Finance and 5 other categories.
1
TapInfluence is leading in most countries, including India, Italy, Turkey, Argentina and 26 other countries.
2
Varick Media Management is leading in United States, China, Brazil, Jordan and one other country.