TeaLeaf is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
TeaLeaf has better usage coverage in more websites categories. Including Travel, Health, Business & Industry, Airlines & Airports and 35 other categories.
TruEffect is leading in People & Society, News & Media, Arts & Entertainment, Internet & Telecom and 31 other categories.
TeaLeaf is leading in most countries, including United States, Canada, United Kingdom, Mexico and 34 other countries.
TruEffect is leading in Japan, Greece, Turkey, Indonesia and 5 other countries.