TeaLeaf is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
TeaLeaf has better usage coverage in more websites categories. Including Travel, Health, Business & Industry, Airlines & Airports and 36 other categories.
TruEffect is leading in News & Media, People & Society, Arts & Entertainment, Internet & Telecom and 30 other categories.
TeaLeaf is leading in most countries, including United States, United Kingdom, Canada, Mexico and 32 other countries.
TruEffect is leading in Japan, Italy, Philippines, Guam and 8 other countries.