Market Share by Top Websites

1 Viacom Targeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TidalTV is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 TidalTV has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Business & Industry, Software and 79 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Movies and 17 other categories.

Geography

1 TidalTV is leading in most countries, including United States, United Kingdom, Poland, Germany and 83 other countries.

2 Viacom Targeting is leading in Dominican Republic, Guatemala, Macedonia, Namibia and 2 other countries.