Market Share by Top Websites

1 Viacom Targeting is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TidalTV is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 TidalTV has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Business & Industry, Software and 56 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, People & Society and 24 other categories.

Geography

1 TidalTV is leading in most countries, including United States, United Kingdom, Spain, Germany and 67 other countries.

2 Viacom Targeting is leading in Brazil, Italy, Australia, Tuvalu and 26 other countries.