Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TidalTV is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 TidalTV has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Business & Industry, Software and 67 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Games and 21 other categories.

Geography

1 TidalTV is leading in most countries, including United States, United Kingdom, Brazil, Russia and 71 other countries.

2 Viacom Targeting is leading in Italy, Panama, Guatemala, El Salvador and 5 other countries.