Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 93 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Gay, Lesbian, & Bisexual, Business Services and 11 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Mexico, Brazil and 36 other countries.

2 Total Media is leading in Israel, Bulgaria, Cyprus, Ethiopia and 3 other countries.