Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Cooking & Recipes, Business & Industry and 64 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Career & Education, Computer & Electronics and 21 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, India, Canada and 24 other countries.

2 Total Media is leading in Israel, Venezuela, Ukraine, Togo and 3 other countries.