Market Share by Top Websites

1 YieldBuild is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to YieldBuild in all segments.

Websites Categories

1 YieldBuild has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Business & Industry, Adult and 61 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, News & Media, Gay, Lesbian, & Bisexual and 13 other categories.

Geography

1 YieldBuild is leading in most countries, including United States, Russia, United Kingdom, India and 24 other countries.

2 Total Media is leading in Israel, Argentina, Turkey, Korea Republic and one other country.