Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 103 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Gay, Lesbian, & Bisexual, Education and 11 other categories.

Geography

1 Yieldlab is leading in most countries, including Germany, Austria, France, Switzerland and 37 other countries.

2 Total Media is leading in Israel, Brazil, Iran, Somalia and one other country.