Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites.

2 In terms of market share, TrackingSoft is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 TrackingSoft has better usage coverage in more websites categories. Including People & Society, Games, Business & Industry, Video Games and 67 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Movies and 20 other categories.


1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, Russia and 48 other countries.

2 TrackingSoft is leading in United States, India, Canada, Viet Nam and 13 other countries.