1
Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, TrackingSoft is clearly lagging behind, losing to Viacom Targeting in all segments.
1
TrackingSoft has better usage coverage in more websites categories. Including Finance, Adult, Computers Electronics & Technology, Food & Drink and 6 other categories.
2
Viacom Targeting is leading in Arts & Entertainment, Games, Lifestyle, Science & Education and 4 other categories.
1
Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 41 other countries.
2
TrackingSoft is leading in Bangladesh, Hong Kong, South Korea and Macedonia.