Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Trackset VisualPath is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 39 other categories.

2 Trackset VisualPath is leading in Financial Management, Food & Drink, Restaurants & Delivery and Adult.

Geography

1 TruEffect is leading in most countries, including United States, United Kingdom, Canada, Korea Republic and 17 other countries.

2 Trackset VisualPath is leading in Italy, Belarus and India.