Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Trackset VisualPath is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 46 other categories.

2 Trackset VisualPath is leading in Food & Drink, Financial Management, Soccer and Restaurants & Delivery.

Geography

1 TruEffect is leading in most countries, including United States, Japan, India, Canada and 21 other countries.

2 Trackset VisualPath is leading in Italy and Peru.