Market Share by Top Websites

1 TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Yahoo Advertising is still behind TradeDesk Ads in all market share segments.

Websites Categories

1 TradeDesk Ads has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 181 other categories.

2 Yahoo Advertising is leading in Investing, Business News, Fantasy Sports and Sports News.

Geography

1 TradeDesk Ads is leading in most countries, including United States, Australia, Canada, United Kingdom and 99 other countries.

2 Yahoo Advertising is leading in Brazil.