Market Share by Top Websites

1 Twitter Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeDesk Advertiser is clearly lagging behind, losing to Twitter Advertiser in all segments.

Websites Categories

1 Twitter Advertiser has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 184 other categories.

2 TradeDesk Advertiser is leading in Autos & Vehicles, News & Media, Car Buying, Technology News and 36 other categories.

Geography

1 Twitter Advertiser is leading in most countries, including United States, Japan, United Kingdom, Spain and 156 other countries.

2 TradeDesk Advertiser is leading in Korea Republic, Burundi, Saint Kitts and Virgin Islands.