Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Traffic Revenue is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Autos & Vehicles, Shopping and 174 other categories.

2 Traffic Revenue is leading in Arts & Entertainment, People & Society, Adult, Celebrities & Entertainment News and 28 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, United Kingdom, Canada, Germany and 124 other countries.

2 Traffic Revenue is leading in Libya, Zimbabwe, Cameroon, Cote d Ivoire and 3 other countries.